Rich Lightfoot is the Sales Director for North America for OpenText Aviator IoT and Product Traceability Service. He leads enterprise initiatives focused on delivering differentiated IoT solutions that go beyond edge devices—providing true supply chain orchestration across assets, products, and enterprise systems.
Rich works with executive leaders to connect IoT data, serialization, and operational workflows into a unified intelligence layer—enabling real-time visibility, actionable insights, and smarter, end-to-end supply chain decisions at scale.